The Feds’ Michael Cook (left) kicked off proceedings at Morisson’s with colleague Lisa Gray, who happens to be one of the first ever people to tweet from a MIP! They were welcomed by star MIP tweeter Simon Staffans, of Finland’s Media City – essentially the event’s co-host, thanks Simon! – and (right) Thea Newcomb, of, MIP Markets’ newest tweeter. In short, our Twitter past, present & future in one photo!


Eric Sorenson (left), of Kidobi, an innovative online video platform for children, with Anders Wik, of Media City Finland.


More Finns! Simon introduces Jussi Laaksonen & Pauli Kopu of video startup and creative agency Klok. It was Kopu’s 25th birthday that day, hurrah!

Yours truly, looking somewhat weathered by the week’s live coverage: yet still delighted to host our first Tweet Up 🙂 (Thea took the photo and chopped half her face off).

MIPCOM News senior reporter & frequent MIPBlogger Gary Smith (left) was also present… As were MIPBlog’s (camera-shy) livebloggers Angela Natividad and Stuart Dredge. Plus MIPCOM News’ Emelia Jones and Aardman Digital’s Karen Heldoorn… also camera shy (and not yet on Twitter: shocking, eh?!)

Thea and Simon spend a good while chatting about Thea’s innovative project. Simon provided essential format and concept development advice, concluding that our new friend would be “sitting on a goldmine” in a years’ time if she play her cards right. They refused to say more, but well met for sure! We’ll keep you posted…

Jussi (left) & Pauli bid us farewell, off to the next stage of birthday celebrations…

…and Emelia was so inspired by the Tweet Up that she gave up smoking there and then 😉

Thanks for coming & see you next time!








About Author

As Head of Social Media for Reed MIDEM, James Martin oversees social strategy and deployment for B2B events MIPTV and MIPCOM, Midem (music industry) and MIPIM & MAPIC (real estate & retail). He is based in Reed MIDEM's Paris office.

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