Digital promotion beyond the screen: Game of Thrones — VAST MEDIA white paper
Before being a television drama, Game of Thrones is a unique narrative world. This world…
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Twitter recording, Vine voting & more: Today’s Best Social TV, by VAST MEDIA
Introducing “Today’s Best Social TV”, a new series of blog posts by MIP Markets content…
Digital TV Brand Extensions – exclusive VAST MEDIA white paper
There are many different approaches to promoting and extending television programmes online. As shows of…
How Social TV seals Pretty Little Liars’ success – VAST MEDIA Case Study
“Pretty Little Liars” is one of ABC Family’s top-rated series of all time. One of…
Social & multi-screen TV Case Study: The X Factor Italy
The X Factor is one of the most successful formats of the past 10 years,…
Broadcaster Twitter Strategies: The World’s Best Practices – exclusive white paper
In 2012, the social TV landscape has been buzzing. TV broadcasters are offered a multiplicity…