Simon Staffans: Why Transmedia is a no-brainer for TV
There’s no denying it. The audience has moved on. It’s no longer a question of…
Browsing: transmedia
Nuno Bernardo: How to make your Audience part of your New Drama
We are living in a time when the old monolithic media are fragmenting, audiences are…
Scripted series worldwide: Trends & hits in fiction – exclusive white paper
A few years ago, while audiences of reality TV programmes significantly dropped, fiction struck back…
MIPBlog’s top 10 posts of 2011
MIPBlog’s most-read posts in 2011 reveal a number of key trends for 2012 and beyond.…
Nuno Bernardo: How to use Transmedia to develop a Comedy project
Comedy on the internet is obviously very popular. It is entertaining for the viewer and…
Nuno Bernardo: Financing Transmedia
I recently did a presentation at the Power to the Pixel event in London about…
Simon Staffans: Transmedia audiences are co-creators, not just spectators
Photo: Mad Men’s fan-made Twitter accounts are a prime example of user-generated transmedia “The…
Liveblog: MIPCOM 2011 Bloggers Round Up
Jesse Cleverly hit the stage once again to moderate a panel of familiar MIP faces.…
Liveblog: Fox’s Kevin Reilly, Kiefer Sutherland & Tim Kring keynote/Q&A
There was a buzz of anticipation in the Grand Auditorium for the Media Mastermind keynote…
Liveblog: Teen Market at the Heart of Transmedia’s Explosion
Transmedia has been a buzzword for several MIP shows now, as the idea of telling…
Nuno Bernardo: How to reach children with your transmedia project
Younger audiences are the early adopters of new technologies and new interactive devices, from the…
Simon Staffans: From Transmedia to… Intermedia?
Photo: Beyoncé at the VMAs, with NIcki Minaj (left): prologue to the ultimate crossmedia moment?…
Nuno Bernardo: How to fund your next Transmedia project
You’re ready to produce your first transmedia project. You have a strong premise; you created…
Nick DeMartino: Why “Transmedia” is catching on (part 3 of 3)
Above: Conspiracy for Good, Heroes creator Tim Kring’s transmedia project, on which Brian Seth Hurst…
Nick DeMartino: Why “Transmedia” is catching on (part 2 of 3)
Above: one of “Heroes”‘ beyond-TV incarnations; below: Nick DeMartino Part 1 of this three-part series…