Kids TV: An Industry that Mirrors its Audience
People often ask me why I got into kids TV. At first, I think I…
Browsing: kids TV
“Viewers have the ability to judge content in the first 5 seconds” – interview with Tania Gilinski
Welcome to the latest in a series of posts from selected industry influencers — producers,…
How Beat Bugs “contextualises iconic music for 4-7 year-olds” – interview with Josh Wakely
A kids’ animation show based on the songs of The Beatles. Great idea, right? Little…
MIPJunior 2016 wrap: The biggest trends in Kids TV
Corus Kids president of content Deirdre Brennan delivered the market’s opening keynote, with an appeal to companies…
The Key to digital success? Research, research, research…
Research is often treated as a box-ticking exercise rather than an opportunity to connect with…
Standing out from the crowd: 5 keys to Discoverability
One of the biggest challenges in media today is discoverability. Standing out from the crowd…
3 keys to making a great TV show
As a creator, can distributors, broadcasters or project financers stifle your creativity? How much do…
4 Obstacles to creativity in kids TV… And how to overcome them
As a fresh-faced creator with a vision and a dream, it’s always going to be…
Interview with Lucy Murphy: “Entertainment is more experiential, truly multi-platform and cross-generational”
This is the latest in a series of posts from leading TV influencers in the run-up to…
Interview with Daniel Bays: “Changing the way children engage with the world”
This is the latest in a series of posts from leading TV influencers in the run-up to…
Little People drive big change in home-entertainment mix – Ampere Analysis white paper
Want to see what an engaged consumer looks like? Watch a five-year old play with…
Interview with Oli Hyatt: “Some brands are breaking through now with no TV platform whatsoever”
This is the fourth in a series of posts from leading producers in the run-up…
Interview with J.A. Steel: “When people are engaged with a franchise on such an intimate, interactive level, their interest is increased in the storytelling and the characters”
This is the first in a series of posts from leading and up-and-coming producers in…
Nazli Güney Uysal: Family life is the ultimate platform for kids content
Today, technology has a leading role. The importance of digital platforms and technology is expanding fast and the market is…
Alison Warner: What are the opportunities for funding and marketing kids content on new platforms?
Kids are natural explorers when it comes to technology, as boldly willing to click and search…