Simon Staffans: The Nordic kids are alright – and they’re being served great content
The content market for kids in the Nordics is a fairly unique one. There is,…
Browsing: content
Stephen Davis: Kids no longer differentiate between TV or streamed content
Kids programmers have been inundated by a constant stream of research showing younger generations can…
Nuno Bernardo: The more we give away, the more people will pay
Perhaps the biggest misconception in the entertainment industry is that people buy content, when in…
Lior Sasson: Flat Planet – A new distribution model is emerging
Three elements determine the access of content to viewers in the Pay-TV model: Marketing…
What do kids’ buyers want? – exclusive white paper
How can kids entertainment producers grab the attention of the world’s biggest buyers? In this…
Interview: Frédéric Levron: TV industry is key to brands’ future
For the head of digital and brand content at world-leading ad agency Ogilvy & Mather,…
Liveblog: The Next Gen Content Showcase
The undercurrent of this session seemed to be what makes the difference between a community…
Liveblog: Ogilvy Branded Entertainment Keynote & Brand of Year Award
Ogilvy & Mather Worldwide CEO Miles Young began his keynote with a manifesto about people.…
Liveblog: Keynote: Rodolphe Belmer of Canal+ talks premium fiction
Rodolphe Belmer’s keynote speech focused on international co-productions and premium fiction, as seen by France’s…
Ewan MacLeod: “If you’re not on iTunes, you’re dead to me”
I’ve interviewed my fair share of entertainment company executives over the years at Mobile Industry…
Liveblog: The Asian Content Exchange
This new MIPCOM offering, coorganised with The WIT and Virginia Mouseler, seems to have responded to…