What if I told you I’d seen the future? The future for content, both in terms of what consumers want…
Browsing: Digital
When it comes to strategy, top entertainment companies are shameless about pilfering from one another. And why not? Even in…
PERSON OF INTEREST: #POICALL 2016 (TF1, FRANCE) Last year, in 2015, TF1 initiated the comprehensive cross-platform sweepstakes campaign #POIcall, which…
Welcoming the president of Fantrust Entertainment Strategies to MIPBlog, for the first in a series of pre-MIPTV posts, about how…
Virtual reality (VR) has finally made its way into consumers’ living rooms. While some years ago, the technology was still the…
In this, the first in a series of posts from Reportlinker, we review the latest entertainment trends, in figures! 10 billion…
MR. ROBOT: GERMAN YOUTUBER HACK (AMAZON PRIME INSTANT VIDEO, GERMANY) Beginning November 20, 2015, German subscribers of Amazon Prime Instant…
For a number of years, Netflix has been the flagstaff name in streaming. Beginning as a company roughly fifteen years…
GREATEST DAY IN TV EVER (HBO, USA) To pay tribute to some of the highlight moments of its original shows,…
Streaming; binge viewing; content discovery; personalisation; data; privacy. What do all these things have in common? Well, earlier this week I…
Every year after the market, head of social media James Martin of Reed MIDEM leads a panel of market influencers, from…
Nate Hayden, VP of AOL’s Originals and Branded Entertainment, oversees original programming and branded video for one of the world’s…
At the end of June 2015, Facebook had 1.49bn monthly active users, and 968m daily active users. But the social…
What can the global media industry do to engage people–especially younger generations—to help improve the world? This visionary session, about the…
Find out how to drive TV engagement before, during and after viewing. This afternoon Twitter’s team — Dan Biddle, director of…