In this series, we highlight our clients to help them build connections that count, and shine ahead of MIPCOM.
Miguel Garcia Sanches is Sales Director at ATRESMEDIA and thrilled to be back in Cannes this year to reconnect with clients and friends.
What are you looking for at MIPCOM?
We can’t wait to share our exciting new lineup with all who visit. This year is particularly special, as Spain is the Country of Honor, it makes our presence even more meaningful.
As I said, we invite you all to visit us at our stand to know our new series and programs.
What are you bringing to MIPCOM
In this edition of MIPCOM, we will showcase our extensive and diverse catalogue of dramas, comedies, docuseries, TV programs, and entertainment but we would especially like to highlight some of our new series:
BEGUINAS (Beguines) – A period-drama of 10 episodes of 50’ focused on the beguinages, a women community that has remained hidden throughout the centuries.
EVA&NICOLE – Our latest dramedy, featuring the renowned Belén Rueda and Hiba Abouk. Set in the 1980s, this series delves into the fierce rivalry between two women vying for control of Marbella’s vibrant nightlife in 8 episodes of 50’.
SUEÑOS DE LIBERTAD (Dreams of Freedom) – This hit telenovela has captivated audiences with its gripping narrative of love and betrayal. The series unfolds a dramatic tale of passion and intrigue within a complex family dynamic.
We’d also like to mention some of the series that will be arriving soon and have not yet premiered:
EL GRAN SALTO (The Big Jump) – A 5-hour biopic, that tells the story of Olympic medallist Gervasio Deferr and his journey from the success to the hell of drug problems.
SANTUARIO (Sanctuary) – A new futurist sci-fi thriller, consisting of 8 episodes of 50 minutes each and produced by Atresmedia TV with the renowned Álex de la Iglesia, that explores the boundaries of technology and ethics around the maternity.
What is your favourite MIPCOM memory?
My favourite MIPCOM memory is from my first visit to Cannes. Walking into the Grand Palais and being amazed by its size and the number of companies there was truly impressive. It was a moment when I truly felt the power of this industry.
Of course, there have been other memorable experiences related to the challenges of recent years, such as airline strikes, floods, and the impact of COVID. Attending MIPCOM is always an adventure!
Do you have any interesting company news to share?
We have some exciting company news to share! Our new telenovela, Sueños de Libertad (Dreams of Freedom), is performing exceptionally well, with strong interest from our clients. We’re also excited to announce that we are close to finalizing our first deals, which we hope to reveal soon.
Additionally, the continuation of Veneno, Vestidas de Azul (Dressed in Blue), is receiving significant international recognition. It has attracted attention from several festivals, including Seriesly Berlin and the 36th edition of NewFest, a prominent LGBTQ+ festival in the US. We’re thrilled to see it featured at these prestigious events.
Atresmedia Sales team will be in Cannes, so anyone interested can meet with them by visiting their stand, located in the Audiovisual from Spain area (R7.J11) !
