Minor Issues, United Kingdom, YouTube (Channel 4.0)

Pitch:  Short-form entertainment series in which youtuber Yung Filly hosts a group of outspoken children to rate a series of celebrities. Will the celebrities succeed in seducing the kids with their charm, or will they be crushed by their uncompromising remarks?

Social media buzz:  In July and August, the first episode has gathered more than 2.9 million views in total and more than 117,000 likes. All 5 episodes reached at least 840,000 views. Channel 4.0 YouTube channel has 557,000 subscribers.

Premiere: Thursday, July 11, 2024

Productor(s):  Wall of Production

5 15-minute episodes

 

 

Most Likely To, United Kingdom, YouTube (Footasylum)

Pitch:  Branded entertainment series launched by sports apparel brand Footasylum, in which popular influencers and celebrities answer questions about who among them is “most likely” to do various things. The questions range from funny and light-hearted to more revealing, sparking humorous discussions and playful debates among the participants.

Social media buzz:  In August, the first episode has gathered more than 335,000 views in total. All 3 episodes reached at least 230,000 views. Footasylum’s YouTube channel has 2.79 million subscribers.

Premiere: Sunday, August 11, 2024

Distributor(s):  Cowshed Social

3 20-minute episodes

 

 

Celebrity Send Off, United Kingdom, YouTube (Channel 4)

Pitch:  Branded factual entertainment show which sees celebrity duos take part in an experiment consisting of organizing fake funerals. They get support and advice from a funeral home operator.

Social media buzz:  In July and August, the first episode has gathered more than 915,000 views in total. All 3 episodes reached at least 489,000 views. Channel 4 YouTube channel has 631,000 subscribers.

Premiere: Wednesday, July 3, 2024

Productor(s):  Interstellar Television

3 12-minute episodes

 


About Author

The Wit’s FreshTV is the trendspotter and trendsetter of international tv and digital content. We provide producers, broadcasters, distributors, advertisers worldwide with the best information about the best tv and digital content, projects, developments and programs. We do this via daily newsletters, reports, videos and 24/7 databases. We help our subscribers decrypt and anticipate the market, innovate, get inspired and acquire the most exciting IPs

Comments are closed.