In this series, we highlight our clients to help them build connections that count, and shine ahead of MIPCOM.

 

Maria Kivinen is responsible for international sales of Nordic fiction series, documentaries, remakes, kids & youth programmes, music & performing arts to all types of platforms including TV and VOD Worldwide at YLE, the Finnish Broadcasting Company from 2013 to the present moment. In addition to this, Kivinen is a London’s RADA trained dramaturg.

YLE Sales brings a selection of Finnish programmes available for tv-channels and other media services around the world.

Their International Sales catalogue holds more than 100 titles of high quality programmes, such as documentaries, children’s programming, lifestyle or Finnish tv-drama.

 

What are you bringing to MIPCOM?

We’re bringing the 2nd seasons of two unique young adult series:

Queer comedy LIMBO and THE SHORT FUSE, a series on the important subject of school bullying.

I would also love to mention our hit series about the extremely crucial subject of sexual abuse: LINDA’S ROOM

 

Limbo
The short fuse

 

 

Linda’s room

What are you looking for at MIPCOM?

We’re looking for partners for our new unique series KING OF ALL SOCIAL MEDIA:  8 x 15 min comedy series about becoming the best influencer in the World.

Socially awkward Teemu is assigned to make a video CV. He goes way overboard and the video turns into a viral hit, but not in a good way. So, Teemu makes a life-changing decision. He’s going to become an influencer.

The presentation is available here to download.

 

What makes YLE so outstanding at creating youg adult content?

Courage and aim at attracting the most hardest audience groups combined with creative and commercial approach coming from inside the target groups makes Yle a unique YA content creator.

 

Meet YLE at MIPCOM CANNES this fall, booth R7-E53. Register now to schedule a meeting with their team !


About Author

Sandra Lehner is a TV Futurist and the MD of Suncatcher Social, based in Lisbon. She is a frequent contributor to MIPBlog, and speaks regularly at MIPCOM. Newsletter: https://tvfuturist.substack.com/ Website: https://suncatchersocial.com/ LinkedIn: https://www.linkedin.com/in/sandralehner/

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