How can you make your company and shows stand out on social media before, during and after MIPTV and MIPCOM? Planning ahead, creating dedicated content and engaging on all platforms are just a few of the tactics deployed by MIP Markets’ most social clients.
– Know your objectives and targets: elaborate your strategy first, then create the appropriate context to implement it
– Each IP is unique: create the right context to promote it
– Don’t be afraid to be creative and fun: customise your stand, play games with your clients…
More in the full presentation, embedded above; or you can download it here (no email required).