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Richard Garriot is revered by gamers the world over, as the creator of the mythical “Ultima” series. MIPBlog ran into him at SXSW, where he was pitching “Ultimate Collector“, a title which sees him move into the lucrative social gaming arena… as well as transmedia, as the game will also have its own TV show, courtesy of Cineflix. Garriot also shared his tips on how startups like his (Portalarium) can stand out from the crowd.


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About Author

James Martin

As Head of Social Media for Reed MIDEM, James Martin oversees social strategy and deployment for B2B events MIPTV and MIPCOM, Midem (music industry) and MIPIM & MAPIC (real estate & retail). He is based in Reed MIDEM's Paris office.